Full Lane, Full Speed: How RetroTek Is Changing the Way Road Markings Are Measured

A conversation with Joe Turley, CEO of RetroTek Technology

Joe Turley is CEO of RetroTek Technology in Ireland and co-founder of Reflective Measurement Systems Ltd, established in 2013 to design and manufacture RetroTek road marking assessment equipment and software.


Full Lane, Full Speed: How RetroTek Is Changing the Way Road Markings Are Measured

Road markings are among the simplest safety features on any road, and among the most easily overlooked. Clear lines that stay visible day and night and in all weather guide every driver, and they are increasingly relied upon by vehicles with advanced driver assistance systems (ADAS) and automated driving functions. For Joe Turley, CEO of RetroTek Technology, the pressing question is how road agencies can know, reliably and at scale, what condition their markings are actually in.

Reflective Measurement Systems Ltd, the Irish company behind RetroTek, was co-founded in 2013 out of a simple observation. Conventional retroreflectivity surveys relied on hand-held or side-mounted equipment that was labour-intensive, slow, limited to one line at a time and dependent on manual processes, while exposing operators to live traffic and equipment to damage. “What if we could collect this information automatically, at traffic speed, across the whole lane?” Turley recalls asking. The answer was the RetroTek-D.

The system is front-mounted and assesses the full lane width in a single pass at speeds of up to 120 km/h, day or night, with just one operator. It captures in-lane markings and directional symbols as well as lane lines, and is independently certified to ASTM and CEN standards. RetroTek systems now operate across North America, Europe and Australasia. “We designed our system around users, rather than designing the road survey around the instrument,” he says.

Over time, the company’s mission has broadened from measuring day and night visibility, to making road marking surveys better, to giving road agencies better data for road safety and asset management decisions. “Ultimately, we sell road marking retroreflectivity measurement equipment,” Turley explains. “More importantly, we are in the business of helping road agencies make better decisions about road safety and road marking assets, so they can prioritise their budgets.”

That matters because agencies face pressure on every front. They are expected to improve safety, show value for money, manage ageing infrastructure, cut costs, improve sustainability, comply with demanding standards and prepare their networks for ADAS and automated vehicles, all at the same time. For Turley, the biggest challenge is turning survey results into reliable, actionable data at the scale today’s complex networks require. “You cannot manage what you do not measure,” he says. “Road asset measurement is the foundation of effective asset management.”

The approach has been proven on Ireland’s roads. Since 2016, Transport Infrastructure Ireland (TII) has entrusted RetroTek with an annual survey of the national motorway and road network, covering around 10,000 kilometres over a 12-week programme. The work is carried out at night to minimise disruption to road users and maximise efficiency. Each survey captures marking retroreflectivity, the presence of road studs and barrier reflectors plus a visual inspection and classification of motorway entrance and exit ramps. Results are delivered through an interactive cloud database and can be exported to TII’s AutoCAD and GIS environment, helping it plan and prioritise regional maintenance budgets each year. “Measuring something is only the starting point,” Turley notes. “The real value lies in collecting reliable information quickly at network scale and using it to support informed decisions.”

Looking ahead, he sees the sector moving from measurement to intelligent road asset management. Today, a survey typically ends with a report. Tomorrow, marking data will be combined with other datasets and analysed to identify risk, prioritise interventions and monitor change over time, leading eventually to continuous, repeatable road condition intelligence. The opportunity, in his view, lies in turning better data into better decisions for managing road infrastructure.

Geneva is a natural place to take that conversation forward. RetroTek has been a member of the European Union Road Federation (ERF) since 2014, and ERF’s recent coming together with IRF gives the company a larger platform to promote technologies that improve road safety. Turley is keen “to move the conversation beyond individual technologies and talk about how innovation actually gets adopted across road networks”. The conference theme, Trust, Delivery and Innovation, resonates strongly: RetroTek is committed to continuous innovation, its certified systems give customers confidence in their results and its customer service helps agencies minimise downtime. Above all, he adds, “we listen”, with customer feedback shaping every new development.

His message to delegates is clear. “Innovation in road safety only matters when it delivers trusted results in the real world,” he says. RetroTek’s ambition is to help road agencies collect better information, make better decisions quickly and ultimately create safer roads. “We believe the next generation of road management will be increasingly data-driven, and we want RetroTek to play a practical role in making that transition happen.”

RetroTek is generously supporting the IRF 2026 Annual Conference, taking place in Geneva from 16 to 18 November 2026. Learn more about the conference at https://irfofficial.org/irf-2026-annual-conference.


The Full Interview

Tell us about your organisation: what you do, where you operate and what sets you apart?

RetroTek is an engineering and technology company focused on a specialised but important part of road safety: understanding the condition of road pavement markings. Good quality markings that remain visible day and night and in all weather conditions are important for drivers, and increasingly for the safe operation of vehicles with advanced driver assistance systems (ADAS) and automated driving functions. Our technology enables road authorities, toll operators, road maintenance companies and survey contractors to collect reliable marking data at traffic speed, safely and efficiently.

We challenged the traditional approach to pavement marking surveys and developed a unique way of collecting the data. Traditional methods relied on hand-held equipment or equipment mounted to the side of a vehicle. RetroTek systems are front-mounted and assess the full lane width in one pass at traffic speed, day or night.

Our systems operate internationally across North America, Europe and Australasia, and are independently certified to ASTM and CEN standards.

Ultimately, we sell road pavement marking retroreflectivity measurement equipment. More importantly, we are in the business of helping road agencies make better decisions about road safety and road marking assets, so they can prioritise their budgets.

How has your organisation’s mission evolved over the years, and what does it look like today?

RetroTek started from the observation that conventional measurement equipment had real limitations. It was labour-intensive and relatively slow, covered only one line per survey and depended on many manual processes. It also exposed operators to the risk of injury and the equipment itself to the risk of damage.

Our response was to ask: “What if we could collect this information automatically, at traffic speed, across the whole lane?” That thinking led to the RetroTek-D.

Since then, our mission has evolved in three stages. We began by setting out to measure road marking retroreflectivity, in other words day and night visibility. That grew into a broader aim of making road marking surveys better. Today, our mission is to provide road agencies with better data for road safety and asset management decisions.

What is the single biggest challenge facing road maintenance today, and why does it matter?

The biggest challenge is turning road pavement marking survey results into reliable, actionable data at the scale required to manage increasingly complex road networks.

Road agencies are under pressure on many fronts at once. They need to improve road safety, demonstrate value for money and manage ageing infrastructure while reducing maintenance and operational costs. They are expected to make evidence-based decisions, improve sustainability and comply with demanding standards, and they must now also meet the requirements of ADAS and automated vehicles.

Yet you cannot manage what you do not measure. Road asset measurement is the foundation of effective asset management.

Where do you see the greatest opportunity for progress in the next five years?

The greatest opportunity is the move from measurement to intelligent road asset management.

Today, a typical survey vehicle measures the road markings and generates a report. Tomorrow, those measurements will be combined with other datasets and analysed to identify risk, prioritise interventions and monitor change over time. Eventually, we expect to see continuous and repeatable road condition intelligence.

The real opportunity lies in turning better data into better decisions for managing road infrastructure, rather than simply collecting more of it.

Can you point to a project or deployment that you’re particularly proud of, and why?

One project we are particularly proud of is our long-standing relationship with Transport Infrastructure Ireland (TII). Since 2016, TII has trusted RetroTek to carry out an annual survey of Ireland’s motorway and national road network.

The scale is significant: approximately 10,000 kilometres surveyed over a 12-week programme. The work is carried out at night to minimise disruption to road users and to maximise the efficiency of data collection.

What makes the project particularly valuable is that the survey goes well beyond a single measurement. It captures the retroreflectivity of road markings, the presence or absence of road studs (reflectors or RPMs) and barrier reflectors, as well as the visual inspection and classification of motorway entrance and exit ramps.

The resulting information is made available through an interactive cloud database and can be exported in a format compatible with TII’s AutoCAD and GIS environment. This is key to helping TII plan and prioritise its regional maintenance budgets each year.

For us, this project demonstrates what we mean by innovation. Measuring something is only the starting point. The real value of the technology lies in collecting reliable information quickly at network scale and using it to support informed decisions.

How does your approach differ from conventional solutions in the market?

We designed our system around users, rather than designing the road survey around the instrument.

Traditional hand-held and single-line survey approaches compromised operator safety, were complex to use and were inefficient at collecting and analysing data. RetroTek reverses that.

Our technology operates at traffic speeds of up to 120 km/h (75 mph) and measures the full lane in a single pass, day or night. It captures multiple markings, including in-lane markings and directional symbols, and needs only one operator, which reduces manpower, survey time and the risk of damage to equipment. Data is delivered digitally with dependable accuracy and repeatability, and our interactive software platform helps users visualise results and make decisions.

And perhaps most importantly, we listen. Customer feedback influences our future developments.

What are you most looking forward to at the IRF 2026 Annual Conference?

What excites us about the IRF conference is the opportunity to move the conversation beyond individual technologies and talk about how innovation actually gets adopted across road networks.

RetroTek has been a member of the European Union Road Federation (ERF) since 2014. ERF’s recent amalgamation with IRF provides a larger platform for RetroTek to promote technologies that improve road safety.

The conference theme, Trust, Delivery and Innovation, resonates strongly with us. We are committed to continuous innovation. Our systems are certified to international standards, so customers can trust the accuracy of their results. And our customer service delivery ensures road agencies minimise downtime when maintaining road infrastructure.

What message do you most want delegates to take away from your participation?

Innovation in road safety only matters when it delivers trusted results in the real world.

Our ambition goes beyond building better road marking measurement technology. We want to help road agencies collect better information, make better decisions quickly and ultimately create safer roads. We believe the next generation of road management will be increasingly data-driven, and we want RetroTek to play a practical role in making that transition happen.

References & Credits

Website (global): www.reflective-systems.com

Website (USA): retrotekusa.com

LinkedIn: linkedin.com/company/4826769

Facebook: facebook.com/RetroTekRMS

YouTube: RetroTek YouTube channel

Photo credits: all photographs © RetroTek.


From Devices to Programmes: How VITRONIC Turns Road Safety Ambition into Results

A conversation with Dr.-Ing. Youssef El Hansali, Chief Executive Officer of VITRONIC Machine Vision Middle East LLC

Prof. Dr.-Ing. Youssef El Hansali is a renowned entrepreneur and influential leader in the field of traffic technology, recognised for his strategic vision and results-oriented approach. In 2009, he established VITRONIC’s group company in Dubai, UAE, laying the foundation for the company’s expansion in the region. Under his leadership, VITRONIC’s speed enforcement solutions achieved market leadership, capturing nearly 70% of the regional market. Today, he is responsible for leading VITRONIC’s operations across four group companies in the Middle East and Africa.

With a strong focus on innovation, collaboration, and public safety, Prof. Dr.-Ing. Youssef has contributed to advancing intelligent traffic solutions worldwide. He promotes interdisciplinary cooperation between researchers, industry experts, and policymakers to drive meaningful progress in mobility and traffic management.

Holding a PhD in Transportation Science, Prof. Dr.-Ing. Youssef is committed to lifelong learning and knowledge sharing. As a guest professor in Smart Mobility at Hasselt University in Belgium, he supports the development of future mobility experts. His dedication to innovation and excellence continues to contribute to VITRONIC’s global leadership in traffic engineering and management.


From Devices to Programmes: How VITRONIC Turns Road Safety Ambition into Results

Most countries already have laws against speeding, distraction, impaired driving, red-light running and failing to wear a seatbelt. The harder part is making those laws count on the road, every day, across networks that keep growing. For Dr.-Ing. Youssef el Hansali, CEO of VITRONIC Machine Vision Middle East LLC, this is where the real work of road safety now lies: “The biggest challenge is translating road-safety ambitions into consistent, effective implementation.”

Founded in Germany in 1984, VITRONIC has spent more than four decades developing machine vision and measurement technology. It now employs around 1,400 people and is represented in over 80 countries on five continents. VITRONIC Machine Vision Middle East, established in Dubai in 2009, supports customers across the Middle East and Africa by combining local expertise with the group’s globally proven image processing technology. In the road sector, its portfolio covers speed and red-light enforcement, section control, automatic number plate recognition and the automated detection of mobile phone and seatbelt violations, together with the software and services needed to transfer evidence securely, monitor roadside equipment and process cases.

What has changed over the years is what road authorities ask for. “Customers are no longer looking only for a device that detects one type of offence,” Dr. Youssef says. They increasingly need integrated solutions that address several high-risk behaviours, work with existing IT environments and ease pressure on limited operational resources. VITRONIC has evolved with them, moving from supplying individual systems to enabling complete, scalable traffic safety programmes. Depending on the local legal framework, this can range from roadside technology and back-office software to turnkey delivery and managed Traffic Safety as a Service (TSaaS). Throughout, the public authority retains control over policy, governance and statutory decisions. “Our role is to remove technical and operational complexity so that authorities can focus on the safety outcomes they want to achieve.”

The regional offer has recently grown to include road user charging (RUC) through SkyToll Mobility Intelligence LLC in Dubai. As a sister company of VITRONIC and the regional competence centre for RUC in the Middle East and Africa, it builds on SkyToll’s long-standing tolling expertise and pairs it with a local presence. Together, VITRONIC’s enforcement expertise and SkyToll’s road charging capabilities allow the group to address a broader range of road infrastructure and mobility needs, supporting authorities in making transport networks safer, more efficient and better equipped for evolving mobility requirements.

For Dr. Youssef, detection technology is only one part of the picture. Changing driver behaviour at scale depends on running a reliable programme end to end: selecting the right locations, keeping systems continuously available, transferring evidence securely, processing cases efficiently and measuring whether enforcement is actually changing behaviour. “Enforcement only creates a sustainable deterrent when road users perceive a realistic and consistent likelihood that dangerous behaviour will be detected.”

The next five years offer real opportunity. Advances in AI-supported image analysis now make it possible to enforce offences that were once difficult and labour-intensive to tackle, including mobile phone use and seatbelt non-compliance, while multi-purpose platforms let authorities run several road safety applications from one infrastructure base.

The larger gain lies in connecting these capabilities through a common digital backbone of secure data transfer, remote system monitoring, automated pre-processing, configurable review workflows and performance reporting.

The aim is to help authorities “focus resources where they can create the greatest safety impact, while maintaining legal defensibility, transparency and public trust.”

A recent visit to VITRONIC’s US office gave Dr. Youssef  a first-hand view of this model in action. In Montgomery County, Maryland, VITRONIC runs a TSaaS programme that forms part of the county’s Vision Zero activities, covering more than 200 speed and red-light enforcement systems supported by an end-to-end traffic safety service. VITRONIC manages the operational complexity, while the county retains governance and statutory control. It is, in Dr. Youssef’s words, “an important model for the future”: a long-term partnership built on clearly defined responsibilities, measurable performance and continuous programme improvement.

That spirit of partnership is what VITRONIC brings to Geneva. “Road safety is not a challenge that one organisation or one technology can solve alone,” Dr. Youssef notes. Effective strategies require collaboration across policy, infrastructure, enforcement, legal processes and public communication, and the IRF conference brings these perspectives together. The team is particularly keen to discuss how authorities can turn ambitious safety strategies into practical solutions that are technically reliable, operationally manageable and publicly accountable.

The message for delegates is clear. “Technology today can address a much broader range of high-risk road behaviours than ever before. However, technology alone is not the outcome.” Real progress comes from combining reliable detection with secure evidence handling, efficient operations, transparent governance and a clear focus on measurable safety impact. Traffic enforcement, in VITRONIC’s view, works best as an integrated, adaptable and accountable road safety programme, with one goal in mind: safer roads and lasting improvements in driver behaviour.

VITRONIC is generously supporting the IRF 2026 Annual Conference, taking place in Geneva from 16 to 18 November 2026. Learn more about the conference at https://irfofficial.org/irf-2026-annual-conference.


Read the Full Interview

Tell us about your organisation: what you do, where you operate and what sets you apart?

VITRONIC is a machine vision company founded in Germany in 1984. The company is currently represented on five continents in over 80 countries with around 1,400 employees. Established in Dubai in 2009, VITRONIC Machine Vision Middle East LLC supports customers across the Middle East and Africa (MEA) by combining local expertise with VITRONIC’s globally proven image processing technology.

In the road sector, we help public authorities make traffic enforcement more accurate, efficient and scalable. Our portfolio covers applications such as speed and red-light enforcement, section control, automatic number plate recognition, and the automated detection of mobile phone and seatbelt violations. It also includes the software and services needed to securely transfer evidence, monitor roadside equipment and process cases.

What sets us apart is the combination of more than four decades of machine vision expertise with an end-to-end understanding of enforcement. We do not view a roadside device as an isolated product. We consider the complete process, from detecting an offence and creating reliable evidence to system monitoring, case review and integration into the authority’s existing workflows.

More recently, our regional mobility portfolio has expanded into road user charging with the establishment of SkyToll Mobility Intelligence LLC in Dubai. As a sister company of VITRONIC and the regional competence centre for Road User Charging (RUC) in the Middle East and Africa, SkyToll Mobility Intelligence builds on SkyToll’s established expertise and long-standing know-how in tolling, combining it with a local presence and knowledge of the regional market.

Together, VITRONIC’s expertise in traffic enforcement and SkyToll’s capabilities in Road User Charging enable us to address a broader range of road infrastructure and mobility needs across the region. This combination also reflects the broader role that intelligent mobility and Road User Charging solutions can play in supporting safer, more efficient and sustainable mobility and contributing to more environmentally responsible transport ecosystems.

How has your organisation’s mission evolved over the years, and what does it look like today?

Our original focus was on developing highly accurate machine vision and measurement technology. That technical foundation remains essential, but the needs of road authorities have changed.

Customers are no longer looking only for a device that detects one type of offence. They increasingly need integrated solutions that address multiple high-risk behaviours, integrate with existing IT environments and reduce pressure on limited operational resources. Across the Middle East and Africa, we see growing demand for scalable traffic enforcement programmes that support wider smart mobility and road safety strategies.

While our commitment to improving road safety through machine vision remains unchanged, the way we support our customers has evolved from supplying individual systems to enabling complete, scalable traffic-safety programmes. Depending on the customer’s legal framework and operating model, this can range from roadside technology and back-office software to turnkey delivery and managed Traffic Safety as a Service.

The public authority always retains control over policy, governance and statutory decisions. Our role is to remove technical and operational complexity so that authorities can focus on the safety outcomes they want to achieve. This division of responsibilities is also central to VITRONIC’s managed-service approach.

What is the single biggest challenge facing road safety today, and why does it matter?

 The biggest challenge is translating road-safety ambitions into consistent, effective implementation.

The main risk factors are well understood: speeding, distraction, impaired driving, red-light violations and failure to wear a seatbelt. Most countries already have laws addressing these behaviours. Yet changing driver behaviour at scale remains challenging, particularly as road networks expand and authorities balance enforcement needs with available operational resources.

The challenge is therefore not detection technology alone. It is the ability to operate a reliable programme end to end: selecting the right locations, maintaining continuous system availability, transferring evidence securely, processing cases efficiently and measuring whether enforcement is actually changing behaviour.

This matters because enforcement only creates a sustainable deterrent when road users perceive a realistic and consistent likelihood that dangerous behaviour will be detected. The opportunity is to build on individual deployments and move towards transparent programmes with clear responsibilities, reliable workflows and measurable safety objectives.

Where do you see the greatest opportunity for progress in the next five years?

The greatest opportunity lies in combining advanced detection capabilities with more integrated and data-driven operating models.

Technologically, advances in AI-supported image analysis and machine vision make it  possible to address offences that were previously difficult and labour-intensive to enforce, including mobile phone use and seatbelt non-compliance. At the same time, multi-purpose platforms allow authorities to use one infrastructure base for several road-safety applications.

Operationally, the larger opportunity is to connect these capabilities through a common digital backbone. Secure data transfer, remote system monitoring, automated pre-processing, configurable review workflows and performance reporting can significantly reduce manual effort and make programmes easier to scale.

The objective should not simply be to detect more offences. It should be to help authorities focus resources where they can create the greatest safety impact, while maintaining legal defensibility, transparency and public trust.

Can you point to a project or deployment that you’re particularly proud of and why?

Since I recently visited our VITRONIC office in the US, I had the opportunity to see first-hand how our colleagues are delivering outstanding results with our PoliScan systems and Traffic Safety as a Service (TSaaS) programme. It was a strong example of how, across different markets and regions, we operate as one VITRONIC team, sharing the same high standards of expertise, operational excellence and commitment to delivering measurable impact on road safety.

A strong example is our TSaaS programme for Montgomery County, Maryland. The programme forms part of the county’s wider Vision Zero activities and includes both speed and red-light enforcement.

What makes the project particularly significant is its scale and operating model. The contract covers more than 200 speed and red-light enforcement systems, supported by VITRONIC’s end-to-end traffic-safety service. It demonstrates how enforcement can be delivered as a coordinated programme rather than a collection of separate technical components. VITRONIC manages the operational complexity, while the authority retains governance and statutory control.

For us, this is an important model for the future: a long-term partnership based not only on equipment delivery, but on clearly defined responsibilities, measurable performance and continuous programme improvement.

How does your approach differ from conventional solutions in the market?

VITRONIC takes a holistic approach based on more than four decades of machine vision expertise. We combine highly accurate detection technology with the software, integration capabilities and operational tools required to support the complete enforcement workflow, from capturing reliable evidence and securely transferring data to system monitoring and integration with existing authority processes.

Our objective is not simply to provide individual devices, but to help authorities build reliable and future-ready road safety solutions that can adapt to evolving requirements while maintaining transparency, governance and operational efficiency.

What are you most looking forward to at the IRF 2026 Annual Conference?

We are looking forward to exchanging perspectives with policymakers, road authorities, researchers and technology partners.

Road safety is not a challenge that one organisation or one technology can solve alone. Effective road safety strategies require collaboration across policy, infrastructure, enforcement, legal processes, and public communication. Conferences such as IRF are valuable because they bring these different perspectives together.

We are particularly interested in discussing how authorities can translate ambitious safety strategies into practical solutions that are technically reliable, operationally manageable and publicly accountable. We look forward to sharing our experience in applying machine vision and intelligent enforcement technologies to support safer roads.

What message do you most want delegates to take away from your participation?

Technology today can address a much broader range of high-risk road behaviours than ever before. However, technology alone is not the outcome.

Real progress comes from combining reliable detection with secure evidence handling, efficient operations, transparent governance and a clear focus on measurable safety impact.

Our message is simple: traffic enforcement should be approached as an integrated, adaptable and accountable road safety programme, not simply as a series of individual technology deployments. The goal is not only to detect violations, but to support safer roads and lasting improvements in driver behaviour.

References & Credits

Website: www.vitronic.com
Other links to key projects, services or products:
LinkedIn and other social media channels:

Photo credits: VITRONIC Machine Vision Middle East LLC


How SWARCO Turns Intelligent Traffic Management into Quality of Life 

A conversation with Richard Neumann, Senior Manager Communications and Events, SWARCO Group, Austria 

Richard Neumann has a philological academic background from universities in Germany, France, and Italy. First work experiences as Country Representative Italy and as a Technical Author. For the past 31 years, he has been working at the SWARCO headquarters in Austria in various management positions with focus on marketing and communications, exhibitions and events. 


Photo credit: SWARCO AG

Every year, some 1.25 million people lose their lives on the roads of our planet, the equivalent of a city the size of the Brussels metropolitan region wiped out annually. Traffic volumes keep climbing, emissions keep rising and the toll stays stubbornly high.  

In this interview, we sit down with Richard Neumann to learn how SWARCO, a leading manufacturer and supplier of road marking systems and intelligent transport systems, work to make the roads we already have safer, cleaner and smarter. He sums up SWARCO’s purpose plainly: to improve quality of life by making the travel experience safer, quicker, more convenient and environmentally sound. 

Behind that sentence sits a simple belief that human beings belong at the centre of the work, accompanied on their daily journeys from home to destination and given clear orientation in every kind of weather and light.

What sets the model apart is a way of seeing. SWARCO treats mobility infrastructure as one integrated ecosystem rather than a shelf of isolated products, combining roadside hardware, traffic management software, data, services and lifecycle support into solutions that can grow over time. Its urban mobility platform is modular and scalable, serving a town of 10,000 as readily as a city of a million and it can absorb legacy systems while staying open to future add-ons and third-party integrations.

Cities rarely start from a blank page, Richard notes, so they need solutions that respect existing investments while enabling modernisation. Add local teams that stay close to customers, backed by international technology know-how and the aim becomes helping authorities move from reactive traffic management towards more predictive and efficient operations. 

Ask about the single biggest obstacle and the answer is procurement. Road markings and traffic systems are still too often chosen on lowest price alone, while sustainability, life cycle impact, total cost of ownership and long-term operational value go unweighted. Correcting that, SWARCO argues, is the greatest opportunity of the next five years, alongside pairing proven infrastructure with connected technologies, data and Artificial Intelligence to optimise traffic flow, cut congestion and emissions and anticipate incidents before they escalate. 

The proof is already on the ground, and nowhere more visibly than in Qatar. In 2019 ASHGHAL, the country’s Public Works Authority, awarded SWARCO a six-year, first-of-a-kind contract to deliver a nationwide intelligent traffic management strategy. The resulting platform, running at the National Road Assets Management Center, monitors and controls more than 20,000 pieces of equipment, from CCTV and variable message signs to tunnel management and automated incident detection, with traffic forecasting and rapid, automated incident response built in. Its sternest test came during the FIFA World Cup in 2022, when Doha had to move an extra 50,000 to 100,000 people between stadiums each day. Over the 28 days of the tournament the software handled almost 2,800 traffic-related events, displayed 2,400 different messages and executed 13 lane closure response plans on the motorways. The network held and the journeys kept flowing.

Photo credit: Fauzan Fitria via Shutterstock.com 

Looking ahead, SWARCO expects the technology to keep shifting from reactive to predictive, with reflective glass beads engineered to make roads readable for human beings and machines alike, and digital twins turning live data into foresight. It is a future the company believes can only be built collaboratively, connecting every player in the mobility ecosystem around a shared goal of safer, more sustainable movement. 

That is the conversation it intends to continue in Geneva. A long-standing IRF member, SWARCO is drawn to the 2026 congress motto, “The Road Ahead: Trust, Delivery and Innovation,” and comes both to listen and to offer. As a sponsor and exhibitor, it will showcase its glass beads and their performance over time across different binder materials, and will unveil a digital twin of the host city itself, developed with a young Swiss start-up.  

Modern traffic management has grown complex enough to slow its own deployment, Richard observes, and the decisions that unlock it, how systems are specified and whether long-term value is scored at all, are made by exactly the policymakers, road authorities and operators the IRF convenes. 

SWARCO is generously supporting the IRF 2026 Annual Conference, taking place in Geneva from 16 to 18 November 2026. Learn more about the conference at https://irfofficial.org/irf-2026-annual-conference. 


The Full Interview 

Tell us about your organisation — what you do, where you operate and what sets you apart? 

The story of SWARCO started in 1969 when Tyrolean entrepreneur Manfred Swarovski built his first factory to produce reflective glass beads in Lower Austria. 57 years later, the SWARCO Group has evolved into the leading manufacturer and supplier of road marking systems and intelligent transport systems. The Austrian traffic technology corporation produces and provides a large range of products, systems, services, and turnkey solutions for road marking, urban and interurban traffic management, parking, and public transport. High-performance glass beads to pave the way for automated driving, energy-saving LED traffic lights and variable message signs, the full range of road marking materials and services, cooperative systems, infrastructure-to-vehicle communication, AI-supported traffic control, and integrated software solutions for the Livable City complement the group’s future-oriented portfolio. 6000 colleagues in 27 countries look after more than 5000 business partners on all continents. Group revenues in 2025 summed up to almost 1.3 billion euros. 

 

How has your organisation’s mission evolved over the years, and what does it look like today? 

The essence of our mission has been stable over decades, just the wordings of claims and leading ideas have evolved with the growth and diversification of our group. SWARCO’s mission is to save lives on the roads, making traffic more fluid and less environmentally harmful, and making better use of the existing road infrastructure with intelligent traffic management. Since 2019 our leading idea reads: “We improve quality of life by making the travel experience safer, quicker, more convenient, and environmentally sound.” Improving quality of life implies that human beings are at the centre of our everyday work. We accompany the road users and travellers on their daily journeys, from home to destination, provide orientation and clear information under all kinds of weather and lighting conditions, give them a safer travel environment, and help make mobility as seamless as possible over the different modes of transport. 

 

What is the single biggest challenge in the transportation sector today, and why does it matter? 

The death toll on the roads of our planet is still much too high. Some 1.25 million people lose their lives on the roads every year. To give you a comparison – that is the number of inhabitants of a city like the Brussels metropolitan region wiped out every year! In the light of ever-growing traffic volumes and related emissions caused by vehicles we must not tire to improve road safety and the quality of life for all on all continents. Good orientation through well-defined roads with excellent road markings, clear signalling and improved traffic flow, better management of traffic corridors with signalized intersections – also with the support of Artificial Intelligence – and last but not least education of the road users about the rules to respect and education of the traffic authorities about the benefits that can be expected from the increased deployment of intelligent transportation systems. All this matters to us because we take our corporate social responsibility seriously to help make planet Earth a better place.   

 

Where do you see the greatest opportunity for progress in the next five years? 

We see the greatest opportunity for our future in prioritising sustainable, intelligent, and future-ready solutions in public tenders for road markings and traffic management systems. Selection should look beyond the lowest price and give stronger weight to sustainability, life cycle impact, total cost of ownership, and long-term operational value. 

Furthermore, progress will increasingly come from combining proven infrastructure with connected technologies, data, and Artificial Intelligence. This can help authorities optimise traffic flow, reduce congestion and emissions, anticipate incidents, support operators, and make better use of existing road infrastructure. 

 

Can you point to a project or deployment that you’re particularly proud of and why? 

One of our flagship references is Qatar with its 3.2 million inhabitants. In 2019, ASHGHAL, the Public Works Authority awarded SWARCO with a 6-year, ambitious and first-of-a-kind project to implement a country-wide intelligent traffic management strategy that enables traffic operators to focus on road network performance achieving journey time reliability, rapid incident detection and automated response, and increased road safety. 

Our software solution, running at the National Road Assets Management Center, is a comprehensive future-proof ITS platform supporting and integrating all existing and future ITS implementations to monitor and control more than 20,000 existing and future ITS equipment such as CCTV, VMS, RWIS, ATD, WiM, Overheight Detection, LPR and enable traffic forecasting, SCATS traffic control, SCADA tunnel management, Automated Incident Detection, and Business Systems Integration.   

Our software solution has proven its performance also under exceptional conditions, such as big events like the FIFA World Cup in 2022, when the country had to manage an extra 50,000 to 100,000 people moving around Doha between the stadiums, putting huge pressure on local infrastructure. During the 28 days of the event, our software solution was put under considerable stress by successfully handling almost 2,800 traffic related events, 2,400 different messages displayed by the VMS, and 13 lane closure incident response plans on the motorways. 

 

How does your approach differ from conventional solutions in the market? 

Our approach differs from conventional solutions because we look at mobility infrastructure as an integrated ecosystem, not as a collection of isolated products. In our projects, we take a holistic view of our customers’ needs, combining roadside infrastructure, traffic management software, data, services, and lifecycle support into solutions that can evolve over time. 

Our urban mobility management platform is modular and scalable to the size and requirements of a city, whether it has 10,000 or 1 million inhabitants. It can integrate legacy systems, connect different mobility domains, and remain flexible and open for future adaptations, third-party integrations and add-ons. This is important because cities rarely start from a blank page; they need solutions that respect existing investments while enabling modernisation. 

A further differentiator is our combination of local presence and international technology know-how. We are close to customers through our local teams, while also bringing global experience, standardised technologies and proven solutions from many markets.

Finally, we increasingly combine proven infrastructure with new features to help customers move from reactive traffic management to more predictive and efficient mobility operations. Our goal is not technology for its own sake, but solutions that improve safety, traffic flow, sustainability, and long-term value for public authorities and road users. 

 

What are you most looking forward to at the IRF 2026 Annual Conference? 

As a long-standing IRF member we look forward to the networking opportunities with international industry professionals who embrace the congress motto “The Road Ahead: Trust, Delivery and Innovation”. Modern traffic management solutions have become quite complex, which sometimes slows down their deployment. We come to Geneva for opinion exchange, to deep dive into the real challenges of cities and municipalities, and to offer solutions from our portfolio. As an exhibitor we will highlight our reflective glass beads and their system performance over time in various types of binder materials and their role in making roads readable for human beings and machines alike. In addition, we will showcase a digital twin solution for the host city of Geneva, developed in cooperation with a young start-up based in Switzerland.  

 

What message do you most want delegates to take away from your participation? 

We want to convey to the delegates that SWARCO remains the trusted choice for  future-ready mobility solutions – committed to long-term growth. We have entered an era of exciting changes where global trends like urbanization, digitalization, automation, sustainability, along with the technological evolutions, are creating challenging opportunities. In this dynamic world, the future can only be created collaboratively. That is why we try to connect all players of our business ecosystem within SWARCO’s efforts to create innovations in road safety and traffic management that connect people and goods and ultimately make our planet a better place. 

 

References & Credits 

Website: www.swarco.com;
Website: www.swarco-its.com 
LinkedIn: linkedin.com/company/swarco
LinkedIn: linkedin.com/company/swarco-its 


Two Pollutions, One Solution: How Hatko Turns Waste Tyres into Quieter Roads

A conversation with Nejan Hatko, CEO of Hatko Sound Barriers

Founder of Hatko Sound Barriers, Nejan Hatko leads the company’s vision of transforming end-of-life tires into high-performance, low-carbon noise barriers. He is driving the international expansion of the company through a local production model.

Traffic noise is one of Europe’s largest environmental pollutants, linked to tens of thousands of premature deaths every year. End-of-life tyres, meanwhile, pile up as one of the road sector’s most stubborn waste streams. For Nejan Hatko, CEO of Hatko Sound Barriers, these are not two problems but one opportunity: a used tyre that would otherwise pollute becomes a high-performance barrier that shields communities from traffic noise. The company calls it “Two Pollutions, One Solution”.

The idea grew out of the Hatko Group’s own evolution. Founded in 1985 as a construction firm, the group moved into rubber and end-of-life tyre recycling in 2014, becoming one of the largest recyclers in its region. By 2019 it recognised that the waste stream it was already handling could address a second problem: the traffic noise created by the very roads that wear tyres out. Hatko Sound Barriers was born, and the group now reaches around 110 countries.

What sets the model apart is that it is deliberately local. “Rather than shipping product across the world, we aim to establish production in each market using that country’s own waste tyres,” Hatko explains.

Turkish waste tyres become barriers in Türkiye; Portuguese waste tyres become barriers in Portugal. Every project supports local recycling, local jobs and the local environment at the same time. Ask him about the biggest challenge facing noise mitigation, and his answer is procurement. Barriers are still chosen on acoustics and price alone, while embodied carbon and end-of-life are largely ignored.

Northern Marmara Motorway Sound Barriers installation in Türkiye (Photo credits: Hatko Sound Barriers)

Conventional concrete, steel and acrylic carry a heavy carbon cost: an independent life-cycle assessment of Hatko’s system found embodied-carbon reductions of over 95% versus stainless steel and around 97% versus transparent acrylic, with substantial savings against concrete, aluminium and PVC as well. “If sustainability is not written into procurement, we quietly solve one pollution problem while worsening another,” he warns.

The difference starts with the raw material. Conventional barriers begin with a virgin one: pour concrete, extrude aluminium, cast acrylic, and most of the carbon is spent before the wall even ships. Hatko starts with a problem material. Every square metre of its barrier uses around 50 kilograms of recycled rubber, roughly one truck tyre, reinforced with carbon fibre, with over 90% recycled content and full recyclability back into new barriers at end of life.

The company works end-to-end, from acoustic design and structural engineering through installation and supervision. The approach is proving itself on the ground. In 2024, working with its UK partner, Hatko completed what was recognised as the world’s first carbon-neutral rubber noise barrier installation, at the Global Centre of Rail Excellence in Wales, proof that a barrier made from waste tyres could meet demanding rail standards while setting a new environmental benchmark.

Installation of the world’s first carbon-neutral noise barrier in the United Kingdom with GRAMM and Global Centre of Rail Excellence (GCRE) (photo credits: Hatko Sound Barriers)

At home, the company is delivering barriers for the İzmir Ring Road Çiğli Interchange with Türkiye’s General Directorate of Highways, and in Portugal, including on Ascendi’s Norte A11 motorway near Porto, it now supplies projects from local production using Portuguese end-of-life tyres.

Looking ahead, Hatko sees procurement finally aligning with climate goals. In the UK, PAS 2080, the BSI standard for carbon management in infrastructure, is pushing the industry to measure whole-life carbon and cut emissions at the earliest stages, where most of a product’s footprint is locked in.

That plays directly to recycled, locally produced materials, and gives road authorities hard numbers for their own ESG reporting. The company is also making barriers multifunctional: its hybrid systems integrate solar panels, so a wall built to block noise can also generate clean energy.

Guided by net-zero and nature-positive targets for 2030 and 2050, he expects noise barriers to be recognised over the next five years as “active environmental infrastructure, not a grey civil-engineering cost”

It is a conversation he intends to continue in Geneva. Having built a partner network across the UK, Portugal, Greece, Sweden, Slovakia, the Western Balkans and Australia, he is looking forward to “the conversations that only happen when policymakers, road authorities and manufacturers are in the same room”, because the decisions that matter, how barriers are specified and whether embodied carbon is scored at all, are made by exactly the people IRF convenes.

Noise Barrier in Arnavutkoy Municipality, Istanbul, Türkiye (photo credits: Hatko Sound Barriers)

His message to delegates is simple: waste and noise do not have to be two separate problems with two separate costs. They can be solved together, and solved locally. “When you specify infrastructure, ask what it is made of and where it goes at the end of its life,” he says.

“If our industry treats embodied carbon as seriously as it treats acoustic performance, the sustainable choice stops being a compromise and becomes the obvious one.”

Hatko Sound Barriers is generously supporting the IRF 2026 Annual Conference, taking place in Geneva from 16 to 18 November 2026. Learn more the conference at https://irfofficial.org/irf-2026-annual-conference.


The Full Interview

Tell us about your organisation — what you do, where you operate and what sets you apart?

Hatko Sound Barriers designs and manufactures acoustic noise barriers for highways and railways, made primarily from recycled end-of-life tyre rubber. We are part of the Hatko Group of Companies, founded in 1985, which moved into rubber and end-of-life tyre recycling in 2014; we launched the noise barrier business in 2019 to turn that expertise into infrastructure. What defines us is our approach, “Two Pollutions, One Solution”: a used tyre that would otherwise pollute becomes a high-performance barrier that shields communities from traffic noise. Crucially, we produce locally — Turkish waste tyres in Türkiye, Portuguese waste tyres in Portugal — and as a group we now reach around 110 countries.

How has your organisation’s mission evolved over the years, and what does it look like today?

The Hatko Group of Companies began in 1985 as a construction firm. In 2014 we moved into rubber and end-of-life tyre recycling, becoming one of the largest recyclers in our region. By 2019 we recognised that the waste stream we were already handling could solve a second problem — the traffic noise created by the very roads that wear tyres out — and Hatko Sound Barriers was born. Our mission today is circular and deliberately local: rather than shipping product across the world, we aim to establish production in each market using that country’s own waste tyres. That way, every project supports local recycling, local jobs and the local environment at the same time.

What is the single biggest challenge facing noise mitigation today, and why does it matter?

The biggest challenge is that noise barriers are still chosen on acoustics and price alone, while their embodied carbon and their end-of-life are largely ignored. Traffic noise is one of Europe’s largest environmental pollutants and is linked to tens of thousands of premature deaths a year, so barriers must be built — but conventional concrete, steel and acrylic carry a heavy carbon cost. An independent life-cycle assessment of our system found embodied-carbon reductions of over 95% versus stainless steel and around 97% versus transparent acrylic, with substantial savings against concrete, aluminium and PVC as well. If sustainability is not written into procurement, we quietly solve one pollution problem while worsening another.

Where do you see the greatest opportunity for progress in the next five years?

The greatest opportunity is procurement finally aligning with climate goals. In the UK, PAS 2080 — the BSI standard for carbon management in infrastructure — is pushing the industry to measure whole-life carbon and to cut emissions at the earliest stages, where most of a product’s footprint is locked in. That plays directly to recycled, locally produced materials like ours, and it gives road authorities hard numbers to strengthen their own ESG reporting. We are also making barriers multifunctional — our hybrid systems integrate solar panels, so a wall built to block noise can also generate clean energy. Guided by our own net-zero and nature-positive targets for 2030 and 2050, I expect noise barriers to be recognised over the next five years as active environmental infrastructure, not a grey civil-engineering cost.

Can you point to a project or deployment that you’re particularly proud of, and why?

In 2024, working with our UK partner, we completed what was recognised as the world’s first carbon-neutral rubber noise barrier installation, at the Global Centre of Rail Excellence in Wales — proof that a barrier made from waste tyres could meet demanding rail standards while setting a new environmental benchmark. At home, we are delivering barriers for the İzmir Ring Road Çiğli Interchange with Türkiye’s General Directorate of Highways, and in Portugal — including on Ascendi’s Norte A11 motorway near Porto — we now supply projects from local production using Portuguese end-of-life tyres. Together they show the local-production model working in practice, keeping tyres out of landfill and noise away from communities.

How does your approach differ from conventional solutions in the market?

Conventional barriers start with a virgin material — pour concrete, extrude aluminium, cast acrylic — and most of the carbon is spent before the wall even ships. We start with a problem material. Every square metre of our barrier uses around 50 kilograms of recycled rubber — roughly one truck tyre — reinforced with carbon fibre, with over 90% recycled content and full recyclability back into new barriers at end of life. And we do not just ship a panel: we produce locally from local waste, and we work end-to-end on acoustic design, structural engineering, installation and supervision. For a road authority, that means noise mitigation that also strengthens its circular-economy and ESG position.

What are you most looking forward to at the IRF 2026 Annual Conference?

I am looking forward to the conversations that only happen when policymakers, road authorities and manufacturers are in the same room in Geneva. Noise and carbon are cross-border issues, and the decisions that matter — how barriers are specified, and whether embodied carbon is scored at all — are made by exactly the people IRF convenes. Having built a partner network across the UK, Portugal, Greece, Sweden, Slovakia, the Western Balkans and Australia over the past few years, I am keen to compare notes with other sponsors on sustainable mobility, and to show that a barrier made from local waste can be a serious, standards-compliant infrastructure choice.

What message do you most want delegates to take away from your participation?

That waste and noise do not have to be two separate problems with two separate costs — they can be solved together, and solved locally. Every barrier we install is a landfill’s worth of tyres kept out of the environment and a community given quieter, healthier surroundings, produced from that country’s own waste. My message to delegates is simple: when you specify infrastructure, ask what it is made of and where it goes at the end of its life. If our industry treats embodied carbon as seriously as it treats acoustic performance, the sustainable choice stops being a compromise and becomes the obvious one.


References and Credits

1. Northern Marmara Motorway (KMO), Türkiye — https://www.hatkosoundbarrier.com/northern-marmara-motorway-sound-barriers/
2. Global Centre of Rail Excellence (GCRE), UK — https://www.hatkosoundbarrier.com/global-centre-of-rail-excellence-gcre/
3. Ascendi Norte A11, Porto, Portugal — https://www.hatkosoundbarrier.com/a11-pk027-730/ or https://www.hatkosoundbarrier.com/a11-pk044-125-guimaraes/
4. Arnavutkoy Municipality, Istanbul, Türkiye - https://www.hatkosoundbarrier.com/arnavutkoy-belediyesi/
Higher-resolution files or additional images and video are available on request.

For further reference, you are welcome to draw on our website (www.hatkosoundbarrier.com )  and our LinkedIn page ( https://www.linkedin.com/company/hatkosoundbarrier/ )


For more details about Hatko Sound Barriers

Website: www.hatkosoundbarrier.com
Two Pollutions, One Solution: hatkosoundbarrier.com/2-pollutions-1-solution
Projects: hatkosoundbarrier.com/projects
Products: hatkosoundbarrier.com/products
Services: hatkosoundbarrier.com/services
IRF feature — world’s first carbon-neutral rubber noise barrier: irfofficial.org
LinkedIn: linkedin.com/company/hatkosoundbarrier

Photo credits: all project photographs © Hatko Sound Barriers.


Everyone Deserves a Second Chance: How PASS+CO Has Spent 170 Years Making Roads Safer

A conversation with Marten Hiekmann, Managing Director of PASS+CO

Marten Hiekmann, the sixth-generation leader of PASS+CO, took over global operations in 2013. Since then, he has expanded the company into more than 110 countries through strategic joint ventures, establishing PASS+CO as a leading global player in roadside safety equipment, installation and services.

Most road users never notice the steel at the edge of the carriageway — until the moment it saves their life. For Marten Hiekmann, Managing Director of PASS+CO, that moment is the whole point. Vehicle restraint systems are often “the last line of defense against serious injury or death” and the company’s conviction is captured in a single phrase: everyone deserves a second chance.

PASS+CO is a family-owned German company dedicated to one mission: making roads safer. With a heritage dating back to 1852, it is the oldest German manufacturer of steel vehicle restraint systems and has built its reputation on engineering excellence, quality and reliability.

Today, the company develops, manufactures, supplies and installs a comprehensive range of roadside safety solutions — safety barriers, bridge parapets, crash cushions, end terminals, motorcycle protection systems and other vehicle restraint products compliant with European standards such as EN 1317.


PASS+CO 3N roadside safety barriers in Italy (Photo Credits: PASS+CO)

From its headquarters in Wilnsdorf, Germany, it serves customers across Europe and international markets through a growing network of subsidiaries and partners.

More than 170 years on, the products and technologies have advanced significantly, but the core purpose of protecting lives through effective roadside safety has remained unchanged. Today, PASS+CO collaborates closely with road authorities, contractors and infrastructure partners to develop solutions that enhance road safety, promote sustainable infrastructure development and adhere to the strictest international performance standards.

“As mobility continues to evolve, PASS+CO is committed to combining tradition with innovation”, he explains — investing in new technologies, expanding its international presence and delivering safer roads for communities around the world.

Ask Marten about the biggest challenge facing road safety today, and the answer is keeping pace. Vehicles are becoming larger, heavier and increasingly automated; road networks are carrying more traffic than ever before; and road authorities must balance safety improvements with budget constraints and sustainability goals. It matters because roadside infrastructure is so often the last line of defense.

“Every barrier, bridge parapet, and crash cushion must perform as intended when needed most”, he says. “As an industry, we must continue to invest in innovation, rigorous testing and high-quality manufacturing”.

The „passco L1 NEO“ roadside safety barriers in Afula, the Capital of the Jezreel Valley ( Photo credits: PASS+CO ) 

The greatest opportunity for the next five years, in PASS+CO’s view, lies in a more holistic approach to road safety. Infrastructure, vehicle technology and digital mobility solutions are becoming increasingly interconnected, and roadside safety hardware must evolve alongside them. Greater use of data, improved asset management and closer collaboration between manufacturers, engineers, road authorities and policymakers can help identify where investments will have the greatest impact.

The company also expects increasing demand for sustainable manufacturing processes and products with longer service lives, helping infrastructure owners improve safety while reducing environmental impact over the asset lifecycle.

Rather than highlighting a single flagship project, Marten points to the many road safety installations that protect millions of road users every day all over the world — from manufacturing roadside safety products in LATAM to India, to installing safety barriers from Denmark to South Africa and beyond, on highways, bridges, tunnels and complex road networks where reliable performance is critical.

All of its roadside safety barriers are crash tested, resulting in different containment levels, CE certified, and installed to the same norms and regulations. And as one of the last German family-owned and run businesses in the roadside safety branch, PASS+CO believes in providing partners and customers with “a very human, honest and helpful way” to approach solutions for individual markets across the globe.

The approach differs from conventional solutions in the market because, for PASS+CO, road safety is about more than supplying products — it is about delivering complete solutions. The company combines in-house engineering, manufacturing, installation and technical support to ensure consistent quality throughout every stage of a project, while continued investment in research and testing allows it to develop solutions that meet evolving international standards and perform in real-world conditions.

10 km of PASS+CO PLUS ULTRA H2W4, P4 end terminals in Ukraine (Photo credits: PASS+CO)

It is a conversation Marten intends to continue in Geneva. The IRF Annual Conference brings together experts from across the global road sector, and he is particularly looking forward to discussions around innovation, infrastructure resilience, sustainability and the future of road safety — as well as the opportunity to strengthen existing partnerships, build new relationships, and contribute PASS+CO’s experience to conversations about creating safer roads worldwide.

The message to delegates is simple: everyone deserves a second chance. Whether a crash results from a momentary lapse in concentration, an error by another road user, or circumstances beyond anyone’s control, forgiving roadside infrastructure can mean the difference between life and death. “No one should pay with their life for a single mistake — whether it is their own or someone else’s,” he says. “Every barrier we produce is built with one purpose: to give people the best possible chance to walk away from a crash and return home safely.”

PASS+CO is generously supporting the IRF 2026 Annual Conference, taking place in Geneva from 16 to 18 November 2026. Learn more about the conference at https://irfofficial.org/irf-2026-annual-conference.


The Full Interview

Tell us about your organisation — what you do, where you operate and what sets you apart?

PASS+CO is a family-owned German company dedicated to one mission: making roads safer. With a heritage dating back to 1852, we are the oldest German manufacturer of steel vehicle restraint systems and have built our reputation on engineering excellence, quality and reliability. Today, we develop, manufacture, supply and install a comprehensive range of roadside safety solutions, including safety barriers, bridge parapets, crash cushions, end terminals, motorcycle protection systems and other vehicle restraint products compliant with European standards such as EN 1317.

From our headquarters in Wilnsdorf, Germany, we serve customers across Europe and international markets through a growing network of subsidiaries and partners. What sets PASS+CO apart is our ability to offer the complete lifecycle of roadside safety solutions — from engineering and manufacturing to installation and maintenance — combined with decades of practical expertise and a strong commitment to innovation, quality and customer service.

How has your organisation's mission evolved over the years, and what does it look like today?

Since our beginnings more than 170 years ago, PASS+CO has evolved alongside the changing demands of road infrastructure and mobility. Although our products and technologies have advanced significantly, our core purpose of protecting lives through effective roadside safety has remained unchanged.

Today, our mission goes beyond manufacturing high-quality vehicle restraint systems. We collaborate closely with road authorities, contractors and infrastructure partners to develop solutions that enhance road safety, promote sustainable infrastructure development and adhere to the strictest international performance standards. As mobility continues to evolve, PASS+CO is committed to combining tradition with innovation. We are investing in new technologies, expanding our international presence and delivering safer roads for communities around the world.

What is the single biggest challenge facing road safety today, and why does it matter?

One of the greatest challenges to road safety today is ensuring that roadside infrastructure keeps pace with evolving mobility trends. Vehicles are becoming larger and heavier and they are becoming increasingly automated. Meanwhile, road networks are carrying more traffic than ever before and road authorities must balance safety improvements with budget constraints and sustainability goals.

This is important because vehicle restraint systems are often the last line of defence against serious injury or death. Every barrier, bridge parapet and crash cushion must perform as intended when needed most. As an industry, we must continue to invest in innovation, rigorous testing and high-quality manufacturing to ensure that roadside safety infrastructure remains effective under evolving conditions.

Where do you see the greatest opportunity for progress in the next five years?

We see the greatest opportunity in taking a more holistic approach to road safety. Infrastructure, vehicle technology, and digital mobility solutions are becoming increasingly interconnected and roadside safety hardware must evolve alongside them.

Greater use of data, improved asset management and closer collaboration between manufacturers, engineers, road authorities and policymakers can help identify where investments will have the greatest impact. We also expect increasing demand for sustainable manufacturing processes and products with longer service lives, helping infrastructure owners improve safety while reducing environmental impact over the asset lifecycle.

Can you point to a project or deployment that you're particularly proud of, and why?

Rather than highlighting a single project, we are proud of the many road safety installations that protect millions of road users every day all over the world — from manufacturing our roadside safety products in LATAM to India, to the installation of our roadside safety barriers in Denmark to South Africa and beyond. Our vehicle restraint systems have been deployed on highways, bridges, tunnels and complex road networks where reliable performance is critical. In our branch, all products are made the same — all roadside safety barriers are crash tested, resulting in different containment levels, CE certified and installed to the same norms and regulations. As one of the last German family-owned and run businesses in the roadside safety branch, we believe in providing partners and customers with a very human, honest and helpful way to approach solutions for individual markets with our products and services all over the globe.

How does your approach differ from conventional solutions in the market?

At PASS+CO, we believe that road safety is about more than supplying products — it is about delivering complete solutions. We combine in-house engineering, manufacturing, installation and technical support to ensure consistent quality throughout every stage of a project.

Our long history as a manufacturer has given us deep expertise in vehicle restraint technology, while our continued investment in research and testing allows us to develop solutions that meet evolving international standards. This combination of experience, technical capability and customer partnership enables us to deliver reliable, practical solutions that perform in real-world conditions.

What are you most looking forward to at the IRF 2026 Annual Conference?

The IRF Annual Conference brings together experts from across the global road sector, making it an excellent platform for exchanging ideas and learning from one another. We are particularly looking forward to discussions around innovation, infrastructure resilience, sustainability and the future of road safety.

For PASS+CO, the conference is also an opportunity to strengthen existing partnerships, build new relationships, and contribute our experience to conversations about creating safer roads worldwide.

What message do you most want delegates to take away from your participation?

Our message is simple: everyone deserves a second chance. Whether a crash results from a momentary lapse in concentration, an error by another road user or circumstances beyond anyone's control, forgiving roadside infrastructure can mean the difference between life and death.

At PASS+CO, we believe that no one should pay with their life for a single mistake — whether it is their own or someone else's. That belief drives our unwavering commitment to designing, manufacturing and delivering roadside safety systems that meet the highest standards of quality and performance. Every barrier we produce is built with one purpose: to give people the best possible chance to walk away from a crash and return home safely. Because everyone deserves a second chance — and every road deserves infrastructure that can provide it.


Website: https://www.passco.international/
LinkedIn: https://www.linkedin.com/company/passxco
Facebook: https://www.facebook.com/passxco
Instagram: http://www.instagram.com/passxco


Better Roads, Smarter Choices: A Conversation with Arup's Global Roads and Streets Leader, Mike Evans

In this IRF Executive Talk, Alice Yiu, IRF's Head of Advocacy and Outreach, speaks with Mike Evans, Director at Arup and lead of its global roads and streets business, about how the sector is rethinking what it builds and how.

Evans explains why the old instinct to simply add road capacity no longer holds. The sector now has to win public trust and the answer lies in a shift of perspective, from counting vehicles to counting people, from building big to building right, and from repairing failures to preventing them.

Along the way, the conversation moves from Hong Kong's transit networks to street lighting in Central Asia that extended traders' working hours, to AI models that now spot road cracks faster than any human inspector. What emerges is a picture of an industry with the tools to deliver better service at lower cost, if its leaders are willing to think differently.

The themes of this conversation, trust, delivery and innovation, take centre stage at the IRF 2026 Annual Conference in Geneva, 16 to 18 November. Evans' message to the community ahead of it: embrace the excitement.


https://youtu.be/TXVvi0qwrGw?si=y6ogCf5wzQdlehf-

Interview Transcript:

Alice Yiu: Hello, everyone. Welcome to the IRF Executive Talk, where the road sector's top minds think out loud about the challenges, ideas and leadership defining our industry. My name is Alice Yiu, I am the Head of Advocacy and Outreach at the International Road Federation, and I'm really delighted to be joined today by Mike Evans, Director at Arup. Mike, welcome.

Mike Evans: Very good to be here. Thank you very much.

Alice Yiu: Thank you very much, Mike, for joining us. For those who are watching, Arup is one of the world's leading and largest global consultancies, with extensive technical and advisory expertise working across a number of sectors, including transport, energy, water, property, cities and more.

Mike, you lead Arup's roads and streets business globally, as well as the transport business in Europe. You're a civil engineer by training, with many years of experience working with transport authorities, governments, and contractors to shape and deliver road and transportation systems that drive connectivity, accessibility, and long-term resilience. So in a nutshell, you're really the ideal person to have this conversation with. And I'm sure it's a very timely one, because we're seeing right now in the road sector a genuine shift, not just in what we're building, but also in why we're building it and who it is meant to serve. So I really look forward to having this conversation with you.

Let's start with a bit of an existential question. Mike, you've spent your career working on roads. What is it about roads that keeps you so passionate about this work?

Mike Evans: I have been fascinated by roads and streets since I was a kid, so I am working in the thing that I always wanted to work in. I enjoy thinking about how people travel around. I come from the west of Ireland, so when I grew up, it was a remote place. I lived in a county on the west coast, very far away from everything. And I can remember that moment of being able to travel, whether it was to walk, to bike as you grow older and then eventually a car. It relates to freedom. It allows you to get to places you could not be.

So for me, it's linked to the fact that people get to have autonomy and get to do the things they want to do. And I don't think we think about that enough. What I do enables people to get to school, to get jobs, to get to hospitals, to do recreation, all of those things. So how you walk, how you cycle, how you use your car, and how we use public transport on our road networks in remote places like where I came from really matters. So I think it's quite an interesting job.

And if I talk to the young people that are working in our teams now, when I started off, we were using cars that had been around for 100 years and road construction materials that had been around for 100 years. It's so much more exciting now. There's so much more technology, a huge amount of evolution in what we can do. You've got electric vehicles reducing emissions. You've got autonomous vehicles. Vehicles are connected to the network, so we can control and influence things much more. The way we think about public transport and cycling facilities, all of this is just so much better than it was when I started. So I think it's also an exciting time to be in the industry.

Alice Yiu: I can hear the passion. I'm not an engineer by training, but I definitely share the passion for transport, and I love some of the keywords you're mentioning. I think what makes roads so unique is that they're really one of the most universal pieces of infrastructure in the world. Everyone uses them every day. There's something very deeply embedded in our lives that we use sometimes without noticing it.

But what we have discussed before with some of our community members is that the sector sometimes struggles to connect with the public, even while being used on a daily basis. Sometimes there's public opposition to road projects, there are community pushbacks, or sometimes people are simply indifferent to what is happening with the roads around them. People perceive roads as noisy, as polluting, as something that divides their neighbourhoods or disrupts nature, and not necessarily something that is done for them. Is that something you see in your work as well? And why has the question of public trust become so important for the road sector today?

Photo from Arup

Mike Evans: I think there are two parts to answering that question. When you live on a street, or you live on a lane in the countryside and you use it, you understand the benefit that you're getting from it. It relates to your immediate life. But when we build big roads — and I sometimes walk along the edges of our very big motorways, wearing a high-vis jacket and all of that protection — they're not pretty places. They're scary places. They're dangerous places. And immediately, if you're going to have one of these in your neighbourhood or beside where you live, they're not a welcome intrusion.

So it's very important that we explain to people why they're required. But then there's another part of it. An awful lot of the time, for the people who use our road networks, their experience of our road networks is not optimal either. They're not safe, they're congested, they don't enable the journeys that people actually want to make. And people don't have the choices they'd like to have to make their journeys. Sometimes there are people on our road networks in cars on their own who don't want to be in a car on their own, spending too much time.

They'd much rather be on a bus or a train, which are much more convenient, able to read a newspaper or look at their emails, whatever it is. So there's a balance about creating a service, and thinking about the people who use our networks as users and customers, and about their experience. If they're not getting what they want — the intrusion is not optimal and the experience is not optimal — trust is eroded, I suppose, is the way of putting it.

Alice Yiu: I like the word optimal, and I really think this is a word that defines our society these days. In everything we do, we want to ask: are we using our time most effectively? Are we using the asset most effectively? Are we using our money and resources in the most optimal way? So the idea of optimising our infrastructure has so much to do with public trust and legitimacy, and how we spend the money for these road projects.

And that's a really interesting point, because you also mentioned the cars and materials we were running back in those days, and how quickly the sector has evolved. For many decades, success in transport was essentially measured in very limited ways: how many vehicles can we move in a certain period of time, how fast they're moving, how far they can go from one end to another. I read some time ago that global car ownership was around 50 million cars on the road in the 1950s, and now it's around 1.4 billion. That's massive growth over just decades. For the longest time, building more road capacity was the obvious answer to accommodate this phenomenon. How do you think this mindset is evolving today?

Mike Evans: If I go back to when I was a much younger person interested in roads, it was always about building more roads. As a kid, I'd sketch out the roads and they'd be getting bigger and bigger, and they'd be full of more cars. We live in a different age. We understand planetary boundaries. We understand the need for the circular economy. We understand the need to reduce the amount of materials that we use. But more than that — you used the word trust earlier on — we must be trusted by government to provide infrastructure that is efficient. And part of that efficiency is being affordable, so that we use the least amount of not just resources, but money, to build what we need. So that's what's quite exciting, coming back to that word optimal. If we can optimise what we build, use the least amount of space and provide the amount of capacity that is required — but not too much capacity — we build what's needed today and think about how we would provide more efficiently in the future.

Another thing that's quite exciting: you spoke about counting the vehicles that can travel on your road and how fast they can travel. Switching to counting passengers, the number of people that are travelling — once you make that quick change in your thinking, you begin to ask: can I have shared lanes? Can I have more buses on the network? Then there are the things we can do with information technology to help manage the flow on our network.

I was watching a talk on your channel lately where you were discussing that. So it is quite exciting. I often think there's a convergence with the railway network, which was quite a systemised, controlled network. You can see the two modes converging in terms of our use of technology to control the movement of vehicles. But then, thinking beyond that, I'm often struck when I'm reviewing something like a major road around a city or a town bypass. The first thing is trying to understand where people are moving and what people are doing. Most of the trips are actually going to be very close to the place you're looking at. And it's about creating the opportunity for journeys that are shorter — maybe they don't need to be on your road network at all. Maybe if you provide cycling infrastructure, you can reduce the amount of demand on your major road network, as well as giving people more attractive choices.

Alice Yiu: I love it. You mentioned you grew up in Ireland — I actually grew up in Hong Kong, one of the densest cities in the world: 7.5 million people, all packed into a territory of just over 1,000 square kilometres. It's really a very massive city with a lot of people that have very big transport needs. So the throughput of passengers is the key in a city where we really need to optimise every single inch of the territory that we have. And journeys are often very short. We need to make sure that roads are the bloodline of our transport systems, but we won't be able to move if everybody has to drive on roads. We definitely need proper transit systems: we need the railways, we need the buses, we need the cycling. It's interesting that you raised that point, because in the case of Hong Kong, it's very hilly. I never learned how to cycle growing up — quite shamefully, since I work in this industry, though I do know how to bike now. But growing up I couldn't, because we don't have dedicated cycling lanes and it's actually really dangerous to cycle downtown. So I just took the buses, and that's how I learned to navigate my journeys. So the landscape — how the place is geographically set up — really matters, and the transport culture of that community, also really matters in terms of how you design the roads and the transit systems around it.

We keep coming back to the words optimal and efficient, and I want to throw in the word effective as well. If we check the dictionaries they may be a little different, but they're all talking about the same thing: at some point, we want to achieve the intended results of our projects and our programmes. Arup does so many projects around the world. So what do effective roads mean to Arup in practice?

Mike Evans: I didn't realise you were from Hong Kong, but Hong Kong is a really interesting test place if you think about some of the things we've just been talking about. Hong Kong has obviously got a fantastic metro system, with one of the highest rates of public transport use in the world. But when you think about road and street networks in Hong Kong, they're still quite important, because there are trips that can't take place on your fantastic metro system, and we need to provide for those trips to happen on the road and street network. So you need an infrastructure that works. As you mentioned, Hong Kong is constrained in its geography. It's been expanding: reclamation is really important, and when you reclaim, you build really good public transport out to the new residential areas, but you need road infrastructure that goes out to serve that as well.

And as we build that, we need to think about being really efficient in how we're doing it. An example: if you have a major bridge, rather than widen the bridge, can you use the hard shoulder as a lane, using traffic control to manage it so that lane can be used safely? How you toll is another way you can make the network more efficient. We've worked on removing hard tolling and replacing it with electronic tolling, which allows traffic to move more freely. It also frees up the land that the tolling infrastructure was taking, to be available for other things. So all of these things come together.

Another really interesting thing about Hong Kong is the bus system. How can you make sure your bus system is working really well? We've been working currently in the UK with the Department for Transport on how you make bus-optimised system. And coming back to Hong Kong, we think about autonomous vehicles. It's really important that autonomous vehicles, when we deploy them, are used to move people not as individuals, but as a shared form of mobility. So in that hierarchy of modes, you have heavy rail to move large numbers of people, you have metros to move them in densely populated areas, but even in a city like Hong Kong, you can use a shared autonomous taxi to move four people, which is the right number of people to move. So that really comes back to optimised, and that word efficient: each trip is served by the right mode.

Alice Yiu: I like that definition a lot. There's no silver bullet per se in terms of sustainable transport options. All of our trips have an intended outcome, and sometimes you need different modes to get you to that outcome. Sometimes we talk about Push and Pull, sometimes we talk about the Avoid–Shift–Improve Framework, which essentially says we can't just go with one type of solution. We need different types of policies, innovations, and interventions: those that help avoid unnecessary motorised trips, those that shift to more sustainable transport modes like public transport, cycling, and walking, and those that improve the energy efficiency of the vehicles, the design, the energy sources, and the operations of the road systems. So it's really a spectrum of interventions that we have to consider.

We've been talking about the developed part of the world. In Dublin, you have well-developed road networks, probably very nice quality and standards?

Mike Evans: Not as much as you'd think. We have a big road with a lot of congestion in Dublin, which people talk about a lot, and we need to build public transport to help solve the problem.

Alice Yiu: How's it coming along?

Mike Evans: In Dublin, we hope to be working on a major metro scheme to connect the airport to the city centre, and that's one way of getting people off the orbital road, the M50. But the M50 is quite an interesting road as well, because it's a very carefully managed road — it has to be, to allow that number of people to flow around it. But you were trying to move the conversation on to places in the developing world, and I think that's really interesting. In the work that we do, for example, we were working in Egypt, thinking about how we build infrastructure that will be climate resilient. That's really important to think about. This week we've had the really hot weather in Europe, but in other places that I travel to, the effect of climate is much more dramatic in terms of hurricanes and intense weather. So we need to build climate-resilient infrastructure.

Photo from Pete Walls via Unsplash

It's also really interesting. If you take my learnings, there's always the opportunity in those places to leapfrog past places like Dublin and avoid the mistakes that were made in the planning of Dublin, a very spread-out city: build infrastructure that allows more compact cities and better planning. But also in terms of rural infrastructure: how do we build road networks that are dispersed, and not jump to a large motorway solution when a more appropriately sized piece of infrastructure would be the right answer?

Alice Yiu: I'd like to follow up on that, because it's a really interesting subject. When you look at the Sustainable Development Goals of the UN, how they define rural access is essentially proximity: the share of the population living close to all-season roads. So it speaks to resilience — whether a road is operational across all seasons and times of the year — but it only speaks about proximity. It doesn't really talk about how long it takes for you to get to that road, and it doesn't say much about the conditions of the pavement on the way to that bigger road that connects you to other parts of the city. So in terms of rural networks — you talked about smaller infrastructure — what would those things be, and how do they make up that first- and last-mile connectivity that can serve developing regions?

Mike Evans: Last and first mile is very different in a rural context than it is in an urban context. And the point you're making is that major national road networks rely on the secondary and tertiary roads to bring people to them, to allow the journeys that need to be made. So you do need to think of roads as a system.

Another point you mentioned there is the maintenance of a network. It's really important that when we're building, we think about the life cycle of what we're building and make correct life-cycle assessments. That's always important in terms of finance, so that the infrastructure we build is affordable to maintain and operate after it's built; it's not just about coming in and building something big.

But it's also now much more important in terms of carbon. Earlier on, the topic of circular economy came up between us. Some of the work that we've done in the roads industry around taking a much more sustainable view of materials. There have been huge improvements in terms of asphalt: the amount of recycled asphalt content that we can use, and we've massively reduced the temperatures at which we lay asphalt. So I'm really proud of the fact that if you take road construction materials, I think we're much closer to net-zero construction materials than other parts of the construction industry.

And whether you're in the developed world or the developing world, I'm often struck that we don't take into account that once you build a major road, it becomes a fast road and you encourage journeys — you induce trips that were not there. You need to think about providing infrastructure that is close to people, which reduces their need to take the trip in the first place. That is another way of thinking about how the system works: how the education system, for example, interacts with the transport system, and how we get that system to work efficiently. Back to that word efficiently again.

Alice Yiu: Yes, and I really like your point, because we as human beings interact with the infrastructure that we're placed in. A lot of times people see roads as static, because they are concrete, they're built there and they don't move. But we react to them and that changes the patterns of our behaviour, whether it's driving or using public transport or other modes. So it's a very dynamic system. Roads are very dynamic, even though they're static. That's the irony of it. If we don't have this in our scenarios, in our planning, with the foresight to know what's going to come when we build a road, we're not going to be able to accommodate the changes in the local community that responds to that road.

I also like your points about circularity, the materials being used, and maintenance. I feel these are also an opportunity for strengthening local communities in terms of social and economic opportunities. Do you have any examples of how this affects local communities in terms of socio-economic opportunities and growth?

Photo from Arup

Mike Evans: An interesting question for an engineer. At the end of the day, what we're building is for our society. I was reading a report last week about work that we were doing in Central Asia. The project focuses on the impacts of lighting provisions to the local community that uses the road. Lighting is something you need to carefully manage: if you provide too much of it, you use too much energy. But when you provide lighting, you make the space safer, and you allow more inclusive trips. What was really interesting about this report was that it also allowed street traders' hours to be extended, because the hours during which it was safe to work were longer.

Another important point is about planning. How we do things has improved drastically. When I started off working, we used traffic models that thought about cars, and how fast and efficient we want them to be. Now we model people, and we think about the agency that they have. We use agent-based modelling to consider the actual journeys that people are making.

I think that's a way of thinking that improves the outcome for people, as distinct from thinking about what you're doing just as a conduit for moving vehicles. And when you begin to design in response to that, you get much better outcomes, you get more efficient infrastructure, and you get to save some money, because you don't have to build as much of it.

Alice Yiu: Do you think we're better at measuring these outcomes than five years ago?

Mike Evans: I do. One of the things I'm astounded by, and intrigued by, is how AI is beginning to change what we can analyse. I think that is going to be really exciting in the next two to three years. It improves how we think about things.

Coming back to how you analyse asphalt: our ability to see the defects on the road network. We used to examine the videos that came in and identify the cracks ourselves. Now, having trained the AI model to find the cracks for us, we can process an awful lot more information. And that begins to change things. You bring that together with connected vehicles and harness that technology. That's extraordinarily exciting as well.

Alice Yiu: Last month I was actually attending the World Transport Convention in Tianjin, China. Of all places in the world, China is a very leading figure in terms of AI application in the road sector. It was a full day of symposiums, one technical presentation after another about AI, automation, data, self-driving, you name it. There's so much on offer in the innovation space. It was like going to a carnival for a transport-passionate person, just sitting there and listening to all the new things happening. But you mentioned something that was also a recurring theme I heard from the experts there: this idea of a transport system being preventive versus being responsive. Can you walk us through the difference between preventive and responsive, and how technology is making a difference?

Mike Evans: In the world that I work in, we have very big pieces of infrastructure. Bridges, for example: we tend to take an approach to a bridge that we build it to last for a very long time; our design life for a bridge will be 80 to 120 years. It's really interesting to contrast that with the other asset that we have, which is asphalt. Asphalt has a shorter life, so we've always thought about asphalt in terms of managing its deterioration and being able to predict its maintenance. And the really important thing with road surfaces is that you do preventative maintenance, which extends their lifespan and makes the deterioration curve much shallower.

Photo from Arup

I think it's going to be really interesting whether we can take that approach and apply it to those other, longer-lived assets. And what becomes really interesting is that as we refurbish things, we can apply technology and manage the asset in real time. This is where it gets really connected: the prospect of being able to measure the load on our infrastructure and respond to it.

Being responsive is where you see the problem arise and then repair it at that point. It is much more expensive than taking a preventative approach. This comes back to a proper life-cycle approach to our assets: well-managed assets. And to bring it back to the start, you used the word “trust”. If we can demonstrate that we're providing value for money in maintaining and operating efficient networks, and explain that this is a much cheaper approach to our infrastructure than building it, letting it deteriorate, and then replacing it, which is much more expensive.

Of course, maintaining is the most circular approach you can take in the first place: keep it in use, reuse. These things are all part of the system we're trying to provide. And it is quite interesting and exciting, as I said earlier, that these techniques are becoming available to us.

Alice Yiu: You're very right, and it's not just value for money. A lot of the time it's value for taxpayers' money, isn't it? So it's absolutely important to prove that point: there's an economic case for good maintenance and life-cycle approaches. The traditional approach is essentially a system that reacts to failure. You wait for a failure to be reported and then go and fix it.

There's a newer and better way we can approach things, whether it's road safety, maintenance, climate resilience, or resolving congestion and traffic management. All of it can take on that mindset, in order to save money, save time, and actually improve the operations of the agencies and authorities that take care of those assets.

Essentially, that's what we're trying to do at the International Road Federation: influence the sector with that mindset with better practice, better policies, better innovation. Colleagues like you are very helpful in sharing insights and foresight with our community, to see what new changes we can take on today and how we can apply them to practice.

So, looking ahead: what do you think will define successful road agencies and infrastructure leaders over the next decade?

Mike Evans: Well, let's talk a little bit about what they're going to encounter. In well-developed road networks, the networks are old, they're aging, and they're going to need to be refurbished and replaced. The climate is going to provide us with a lot more challenges, so we're going to have to think about resilient infrastructure. And in the face of all of this, societal change, changes to our economic growth, governments are challenged by funding. Join up all of those things, and that's what we're going to have to face.

What success is going to look like is how we deal with all of that. I think there's huge opportunity in the new infrastructure that we build to bring new technology onto the system. And in the networks that we already have, as we refurbish them and make them future-fit, we can make them much better.

It's really interesting to me that in places like Germany and the UK, we get to fix some of the mistakes that we made the first time around with some of this infrastructure. Thinking about nature on our infrastructure, for example, and using nature-positive solutions to deal with some of the changing weather that we're facing, can actually be a more efficient way to do things.

When we look at the network in the future, success will look like this: we've taken the connected power of vehicles, as well as the autonomous vehicles that are coming onto our network, to manage flows on our network, and we're using connected vehicles to help us manage the infrastructure. We were just speaking about preventative maintenance, so using connected vehicles as a live feed on the condition of our road network. And if you take the power that AI brings and bring that all together, what success looks like is a much better service at a lower cost.

Alice Yiu: It really requires agencies and leaders to think out of the box, doesn't it? You need to think in a very holistic way and systematically address all these issues together, but not without solutions.

As you've mentioned, there are already examples being applied, and there are companies like Arup that are ready to provide that service to solve these problems.

We're coming to the end of our conversation, sadly. If you're aware of IRF, you probably know that we're hosting our upcoming 2026 Annual Conference in Geneva, from the 16th to the 18th of November, under the theme we just talked about: trust, delivery, innovation, topics I have really enjoyed talking with you today.

And thanks to Arup, who has so generously sponsored and supported our flagship event of the year. We are really looking forward to continuing these conversations with our community.

So Mike, as final words: if you could leave one message for the global road community ahead of the IRF 2026 Annual Conference, what would it be?

Mike Evans: Embrace the excitement. This is an exciting industry that we work in, and I'm really interested in getting younger people involved in what is a fantastic industry.

Alice Yiu: That's great and I hope I'm one of the younger people you can get into it. Thank you very much, Mike, for this wonderful conversation. I learned a lot, and I'm sure our viewers have as well.

I look forward to continuing these ideas and to meeting you in person in Geneva in just a couple of months. With that, I will close the conversation for now, and we'll continue it in Geneva. Thank you very much.

Mike Evans: Thank you. Bye-bye.